By Ashley Ford—
Student enrollment increased 7 percent at Tarleton State University in the fall of 2014 with a new student body eager to contribute. Tarleton is known for its student engagement on campus and with the student body increasing now is the perfect opportunity to grow more than one way. According to the Strategic Enrollment Management Executive Council, the criteria to be accepted to Tarleton have been raised. So not only did enrollment jump but with excellence. This semester organizations have begun to see great change within themselves due to this year’s flood of talented students.
Organizations such as PanHellenic (sorority), IFC (fraternity), SWAT, RL & TTM, PANKUS, Plowboys, Texan Reps, club sports and Student Government Association have benefitted from the growth with new students bringing fresh ideas, talent and spirit. Not only are current organizations expanding, but new ones also are getting started and future ones are being planned.
With the student enrollment peaking at 11,681, student organizations are benefiting from these large numbers. Sean Guinyard, vice president of P.A.N.K.U.S., said, “The more students we have the louder we are and the more recognition we get.”
The swarm of painted bodies at games has grown from 17 founding members to 34 since P.A.N.K.U.S. was established in 2001. This year the “recruitment process was extended requiring recruitments to be more committed,” Guinyard said. “This is good because we are working on our retention rate.”
This year’s group of recruits are more focused not only about raising spirit of students but also on their grades and new ideas for P.A.N.K.U.S. They “make good candidates to take over,” Guinyard added.
He said he believes the student growth rate “will impact all organizations” and “might lose the feeling of a close knit group and traditions.”
Another spirit organization, the Plowboys, had an exceptional turn out in the fall.
“This year’s recruitment was much higher in numbers,” said Justin Wolff, president of Plowboys.
Last year, the number of recruits dwindled and number of active members fell, due to members graduating and other reasons.
In fall 2014, the Plowboys changed their way of getting the word out and outreached by “implementing social media to recruit new members,” said Wolff. “As president, my main goal is to change our image, due to the past not having a real good one, and we are working towards that to hopefully increase our membership numbers in the future.”
This year’s mass of students was also attracted to Greek Life. The fall recruitment process went so well that the Greeks are looking to expand. Chris Fields, treasurer of IFC, said this year’s fraternities had “the most guys so far.”
Due to the boost in recruits, IFC has brought to Tarleton a new fraternity looking to colonize, Phi Kappa Sigma recruiting spring of 2015.
Fields agreed that the new fraternity is good for Tarleton but only “as long as traditions stay there.”
Panhellenic, too, is hoping to bring in another sorority as they are “undergoing extension and hope to see a new sorority fall 2015,” said Tiffany Camargo, Delta Zeta member and Panhellenic delegate.
“Another sorority will only increase our Greek life at Tarleton and better us,” Camargo said.
Even though Panhellenic seeks growth, Camargo added that “we just need space to accommodate us.”
In the fall, organizations noticed a bump in recruitment, and they are going to take it and run with it and continue to improve. The higher number of students getting involved was not due to the fact of enrolling so many students, but because of the type of students Tarleton enrolled.
According to the “Strategic Enrollment Plan,” a document constructed by SEMEC, Strategic Enrollment Management Executive Council, “Tarleton has developed a strategic enrollment plan that is intentional and uses a data-informed approach for meeting the university’s enrollment goal.”
The SEMEC focuses on “recruitment, marketing, academic program stimulation, and retention, progression, and completion.”
The council focuses on bringing in students that show core values: integrity, leadership, tradition, civility, excellence, and service. By Tarleton getting these students, Tarleton’s “criteria for admission of first-time in college freshmen are changing to progressively higher qualifications,” according to The Strategic Enrollment Plan. Even though the admission criteria are higher, Tarleton is bringing in more and more freshmen every year, a 7.7 percent increase, according to the Strategic Enrollment Plan.
The council has changed from accepting the bottom quarter of a class to accepting the bottom third quarter. The cut off for class rank was raised to deny the bottom 39 percent of the high school graduating class, and entrance scores of ACT and SAT tests have higher requirements. These raised requirements are “meant to shape and raise the profile of the incoming class.”
Since these requirements have been put in place it has allowed a more talented and outgoing class to attend Tarleton State University, which pushes growth in programs and student engagement.